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Topics for #hcsmca October 13, 2010

October 12, 2010

The following questions were submitted to the topic list by members of the #hcsmca community.

Topics for #hcsmca October 13th are:

  • T1 @rdjfraser/@nursingideas asks: What was your ‘ah ha’ moment when you thought technology/social media would be useful for you and/or healthcare?
  • T2: @CraigTyyz asks: What sustains an online patient community? What are some best-practices for community management?

There’s still one topic slot available. Feel free to add a topic of your choice.

See you Wednesday at 1 pm EST (2 pm AST, noon CST, 11 am MST, 10 am PST)

5 Comments leave one →
  1. mikenstn permalink
    October 12, 2010 2:25 pm

    I am still not sure that I understand what everyone means when they use the term “social media”. Some examples I heard during the last on-line discussion seemed more like everyday web or mobile applications (e.g. booking an appointment on line or receiving a text-message reminder). I wonder whether a common definition might be helpful for (a) our online debate and (b) in our respective conversations promoting social media in our organizations.

    Another possible topic is particular SM applications that people use in their organizations. Is Facebook more popular than Twitter, for example. Further, beyond Facebook, Twitter, and LinkedIn, what other SM applications do people use (a) personally or (b) in their organizations.

    Michael Martineau


  2. October 12, 2010 8:19 pm

    Here’s a crack at a definition of SM for health organizations:

    Social media is any Internet-based application that facilitates a dialogue, discussion or collaboration between internal and external stakeholders.

    Deciding how to promote SM to an organization would depend on what is to be gained or achieved through a SM initiative including the measures of success.

    Another SM app I have used is Basecamp.


  3. October 12, 2010 9:15 pm

    I have to agree with CraigTyyz that social media is any Internet based application that enables community conversation, collaboration, interaction, and participation. Here are a couple of more detailed definitions.

    I particularly like this sentence from the Wikipedia definition: “A common thread running through all definitions of social media is a blending of technology and social interaction for the co-creation of value.”


  4. mikenstn permalink
    October 12, 2010 9:18 pm

    I agree … the common thread is “social interaction for the co-creation of value”. The challenge, I find, for many organizations is the “interaction” part. Having a blog that does not invite / allow comments is not a good example of social media in my view.

    Michael Martineau


    • October 12, 2010 9:23 pm

      Agreed. Not allowing comments, be it on a blog or a Facebook page or other sm tool, is not social media. That’s just pushing content in a social media interface — Web 1.0 content on a Web 2.0 stage.


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